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Local Startup Brings More Parking to Broad Ripple

In just a few short months, local startup FlexePark has worked with area business owners to bring much-needed new parking spaces to the Broad Ripple community without costing taxpayers a dime.

FlexePark is calling on area business owners looking to improve their community to join the shared parking revolution, helping them to transform parking spaces that would otherwise be designated as no parking zones after business hours into usable spots for customers who need them.

Finding a good parking spot can often be an ordeal, especially during peak hours, and the pressure rises when there’s a movie start time or a reservation to meet. It becomes an every-person-for-themselves scenario, with cars blocking traffic to snipe valuable spaces as they become available or invading the privacy and peace of area residents by parking in front of their homes when those spaces are all that are available. Sometimes the struggle to find parking becomes so great that customers will turn around and go home, giving up on their plans for an evening out altogether. Business owners have the power to help alleviate this all-too-familiar strain by partnering with FlexePark to make more space for parking without needing to purchase more property or embark on disruptive construction projects -- giving the greatest possible benefit to the community while keeping the impact on their own bottom line low. Several local businesses are already reaping the social and financial benefits of a FlexePark partnership, including Urban Gypsy, A Do Hair Salon & Salon Flats, and Good Earth Natural Food Company. Recently, FlexePark also introduced their fourth public shared parking lot in the Broad Ripple area at Small Box.

Becoming a FlexePark partner is easy and requires no setup costs. Businesses simply switch out their “No Parking” signs with the special scan-to-pay FlexePark signs provided to them, set their own flat parking rate for each spot, and enjoy extra revenue each month. Control over the lot stays with the business owner while giving them new opportunities for additional advertising and promotion -- not to mention the respect and appreciation gained from the community for their help in making Broad Ripple a friendlier place to park.

Once a business has partnered with FlexePark, customers in need of a place to park can scan the QR code on the FlexePark signs that mark these newly-available spaces or connect to using their smartphones to securely pay a flat parking rate for their space. No special app downloads are required to take advantage of this efficient new shared parking system, and unlike old-fashioned parking meters, there’s no need for anyone to fumble with cash and coins or ruin a relaxing evening out by worrying about their prepaid time expiring.

The majority of the revenue generated by FlexePark ends up invested right back into the Broad Ripple community, and it’s not all from the parking fees -- when parking is more readily available, any local business near a FlexePark lot are likely to see an increase in their own clientele. Area residents no longer have to worry about drivers taking up street spaces in front of their homes, keeping neighborhoods quieter and safer for all.

Business owners eager to bring these undeniable benefits to their community while supplementing their own monthly income can email or visit to become a FlexePark partner and bring the shared parking revolution to their own lots.

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